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In November 2013, Captive Media raised £305,000, marking themselves as the first company to ever successfully raise funds through SyndicateRoom. 

The Story

Captive Media offers the ultimate bounce-back success story: in September 2012, founders Gordon MacSween and Mark Melford pitched their pay-as-you-pee urinal gaming device on the BBC show Dragon’s Den. They faced ridicule from each of the dragons, who told them that they wouldn’t get a penny of the £250K they were after for a 10% stake in the company. But fast forward to October 2013, and Captive Media had recorded extraordinary growth, sold its devices in a dozen countries, and had investors knocking on their door wanting to work with them.

This round was led by UK Business Angel Association 'Angel of the year 2013' Rajat Malhotra.

 

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Where are they now?

Captive Media have since closed a second round on SyndicateRoom, details of which can be found here

 

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