In March 2015, Grallo hit its target £150,000 for its SEIS round less than 4 hours after launching.
'Just imagine all those cars, all those people, crowding around trying to make their way to Glastonbury festival, for example... It's a mess. We believe there's a smarter way to deal with transport; one that really makes the most of technology. Traveling can be efficient, cost-effective, green, even fun. It's just a case of approaching it a better way.' – Tom Ansell, CEO of Grallo
Grallo coordinates transport for all types of events, benefiting event organisers and attendees alike. The company's Indian arm is already profitable, and has worked with big names such as Coca Cola, Vodafone and the Indian Premier League (Cricket).
Grallo is a perfect example of a lean startup. It developed its technology on a shoe-string with limited investment, and has successfully proven its business model in India – so much so that its revenue has grown 3x year on year, having secured £130k in sales.
Lead investors in this round included Mark Davies, Ewen Gilmour and Bill Payne.
Where are they now?
Between May and August 2015, Grallo has turned over £25,000. The company has hired a new design team, and will be undertaking market studies with Schools, Shopping Centres, Local Authorities and Commuter Transport. 10 events have now been tested in the UK.
Grallo is in talks with Ascot Racecourse, Chepstow Racecourse and Bath Rugby Club, and has also been accepted into one of the UK's top accelerators.