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Hollywood icon accepts role on record-breaking production which raised £1.9 million via SyndicateRoom

Cambridge, UK – Wednesday 11 May: SyndicateRoom, the equity crowdfunding platform which pioneered the investor-led model, today announces a new milestone in the world’s first equity crowdfunded Hollywood movie, Salty.

Antonio Banderas, the award winning Spanish actor, famed for cult classics including The Mask of Zorro, Desperado and Assassins, will play the lead as Turk Henry, an ageing rock star and reformed sex addict married to a supermodel who is abducted by pirates whilst on holiday in South America. Described as ‘The Hangover meets Spinal Tap’, the record-breaking film is the largest equity crowdfunded film project of all time. It raised £1.9 million when it broke new ground by inviting members of the British public to own a stake in the film’s profits. Salty is the first significant Hollywood film to be funded in this way.

Antonio Banderas said: “Finally three of my passions together, cinema, music and humour.”

Salty Director Simon West said: ‘‘Films of this type like The Hangover and Bridesmaids are perfect examples of how popular this genre can be. I am going to shoot Salty in a style that will exude energy, fun and glamour with elaborate and exciting action sequences very much in the vein of my previous films. With Antonio on board, it’s going to be a phenomenal picture.”

Gonçalo de Vasconcelos, CEO and co-founder of SyndicateRoom, commented: “A talent like Antonio joining this picture symbolises a huge stamp of approval for our industry. Crowdfunding is well and truly growing up. SyndicateRoom’s research report this month found significant opportunity for the entertainment sector to benefit from crowdfunding, with favourability towards the entertainment sector increasing by up to 50% the more an individual is involved with their own investment decisions. By opening up investment in Salty to the public, we expect to see even more investor-advocates for similar ventures. This could be a game-changing moment for the film industry and we’re proud to have played a role.”

Principal photography for Salty commences in June.

A full copy of SyndicateRoom’s research report, Bridging the Equity Divide, can be obtained from: /the-equity-divide


For further information please contact:

SyndicateRoom Katie de Cozar Rushforth [email protected] + 44 (0) 7557 307 769

FTI Consulting Rob Mindell / Darius Alexander / Kuldeep Mehmi + 44 (0) 20 3727 1000

Notes to Editors

About SyndicateRoom SyndicateRoom pioneered the investor-led model in crowdfunding, where members are able to invest alongside professionals and receive the same class of share and price per share. SyndicateRoom's vision is that on a £1-per-£1 basis, all investors (big or small) should make or lose the same amount of money, sharing the risk and reward fairly. This applies to opportunities from early stage private companies to premium segment listings on the main market of the London Stock Exchange.

SyndicateRoom was founded by Gonçalo de Vasconcelos and Tom Britton, and its own lead investors and advisers include UK Business Angel of the Year Peter Cowley and super-angel Jonathan Milner. SyndicateRoom is authorised and regulated by the Financial Conduct Authority and is a member of the London Stock Exchange.

Risk Warning: Investing in early stage businesses involves risks, including illiquidity, lack of dividends, loss of investment and dilution, and it should be done only as part of a diversified portfolio. SyndicateRoom is targeted exclusively at sophisticated investors who understand these risks and make their own investment decisions.