Alex Dunsdon is an entrepreneur and investment director. He founded The Bakery London, an ad-tech accelerator that helps big brands including BMW, Panasonic and Heinz to integrate technology into their marketing strategies.

Alex is also Investment Director at SaatchInvest - a seed fund in London that backs truly great entrepreneurs solving big human problems. SaatchInvest’s portfolio includes CityMapper, Dojo and Ometria amongst others.