The definition of 'Reward-based crowdfunding'

This is perhaps the best-known type of crowdfunding and well-known platforms include Kickstarter and Indiegogo.

reward-based crowdfunding involves individuals contributing comparatively small amounts of money to projects in return for some kind of reward. The size of the reward is usually a reflection of the amount contributed.

Rewards can range from something simple such as a thank-you postcard to a production version of the crowdfunded product.