CamNutra's raise of £916,000 will enable its key product to reach as many people as possible and ultimately help prevent heart disease – the leading cause of death both in the UK and worldwide.
The company's patented science extracts a heart-healthy property found in tomatoes (lycopene) and uses science to help your body absorb it for clinically-proven benefits. The end product: Ateronon, or ‘The Tomato Pill’.
Where are they now?
Aternon in all its forms (Ateronon Active, Aternon XY...) can now be found in Boots, Holland & Barrett, Tesco, Sainsbury’s and Morrisons, as well as independent pharmacies and health food stores.
The company is preparing to expand its marketing efforts, accelerate clinical trials and launch a new range of products from 2015.